Dispatches

By Jesus Llanto
Researcher, Newsbreak
March 4, 2008

Recruitment consultant says parents need to be convinced that there’s career growth prospects for their children at BPO companies.

It’s like asking for your girlfriend’s hand in marriage–you have to meet her parents, and meet their expectations.

Parents, according to a recruitment consultant, are a key for business process outsourcing (BPO) companies to retaining skilled and talented workers, amid the industry’s growing problem with high turnovers.

In a recent forum on talent development and acquisition organized by JobsDB.com in Makati City, Jamea Garcia, executive director for talent development of the Business Processing Association of the Philippines (BPAP), advised BPO companies to give parents a tour of their facilities and acquaint them on the career possibilities that their children have in the industry.

“[Parents] think that work in the industry is simply answering phones and they do not know it involves a variety of work,” Garcia said.

The open house sessions, she said, should be an opportunity to convince parents that “there is a career in the outsourcing and offshoring industry.” (Newsbreak/abs-cbnnews.com)

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